Errors in packaging components arise all the time and are part of the game. They are unavoidable, but, what is a surprise to most people, is that spelling mistakes are the most common.
The largest investment in error avoidance includes expensive inline web inspection systems, cameras, scanners, and most of all, countless hours of manual proofreading time to painstakingly inspect the job. Almost no investment dollars are ever invested to ensure the text copy is free of spelling mistakes. As well, there is hardly any manual proofreading time spent on spellchecking.
Spelling Mistakes in Print Jobs
If this wasn’t bad enough, just ask whose responsibility it is.
The customer may be contracting out the development of the copy, and assume spellchecking is done at that time. Internally, no one will be raising their hand.
Why? Because there are so many companies and their professionals in the downstream supply chain, that surely spellchecking must be done by someone.
The truth is, spellchecking is an orphan in most organizations. This actually should not be surprising at all for the obvious reasons:
- It is a detailed, painstaking, and boring task
- Many technical words are complex and long in characters
- Foreign languages pose a significant barrier
- No one is willing to pay for it
- If there is a spelling mistake, we simply blame the printer.
- We live with the error and hope it doesn’t happen again
- The printer offers a discount to remedy the situation
This is why spelling mistakes plague so many printed packaging materials.
Misconception #1 – Spelling errors, is part one in a five-part series about the misconceptions in packaging quality control. Visit our blog next week for Misconception #2 – The Printer’s Proof.
Learn More about the Importance of Spellchecking in Technical Writing
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GlobalVision’s mission is to build software that standardizes quality approvals for product packaging and critical content. Our goal is to eliminate errors and automate inspections so companies can release products with confidence. Helping Businesses Bring Confidence to Quality Control. Learn more about
What is GlobalVision Quality Control?
Automate Quality Inspections for Fast and Consistent Results. Speed up the proofreading process while improving the accuracy of your work by running digital checks with GlobalVision’s automated quality control tools. Learn more about Automated Quality Control.
